Officina Profumo-Farmaceutica di Santa Maria Novella

A parfumarie endorsed by the Old Italian Royal House, Profumo-Farmaceutica di Santa Maria Novella traces its roots back to Florence, 1221 — when Dominican friars cultivated a garden of herbs and plants for medicines, ointments, and balms at the convent of Santa Maria Novella. In 1533, young Catherine de Medici chose her personal perfumer from Santa Maria Novella to accompany her to France, where the iconic scent ‘Acqua della Regina' was born. Since then, Santa Maria Novella has evolved into a prestigious brand with a legacy spanning the globe.