Known for its high-quality Swiss chocolate, this premium brand brings a truly delicious experience with its famous FrischSchoggi—large chocolate slabs packed with whole nuts and fruits. Made fresh in Switzerland and broken by hand, every piece is full of bold flavor and texture. It looks as good as it tastes, with colorful ingredients and a rich, indulgent feel. Now available at Hong Kong’s first flagship store at K11 MUSEA,
LÄDERACH invites you to discover the best of Swiss chocolate right here. Still, alcohol filled chocolates will make its debut in Hong Kong with K11 MUSEA store. Whether you’re buying a gift or treating yourself, LÄDERACH promises chocolate that’s fresh, artisanal, and indulgent in every bite.
[KLUB 11 Member Exclusive Privilege]
Enjoy a complimentary 50g of designated FrischSchoggi with any purchase over $500 until 30 September, 2025.
*Limited quantities available, on a first-come, first-served basis. Terms and conditions apply.
Discover the world of LÄDERACH, where fresh, artisanal chocolate meets luxurious craftsmanship. Immerse yourself in a sensory journey of bold textures and rich flavors—now exclusively available at LÄDERACH K11 MUSEA.
Location: 117 & LA102, 1F, K11 MUSEA
Opening Hours: 11AM – 9PM
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Get ready for a city rave explosion at BEATS, BURNS & BREWS at K11 MUSEA, where sports and style collide! Unleash a pulse-pounding array of energetic sports meetups, exclusive pop-up experiences, and vibrant music parties that will elevate your weekend vibes!
Kicking off with lululemon’s exclusive Running Gives – Chill Run & Party, and Mardi Mercredi yoga sessions. Shop from the Mardi Mercredi Actif collection to join specially curated Yoga classes from 19 - 20 Sep. Participants will get a water bottle and a Mardi Mercredi cash coupon to keep the good vibes flowing!
“House of Pulse” Wellness x Music Parties
Social Club Series — Hong Kong's daytime party curator — is transforming K11 MUSEA into a vibrant playground in the heart of the city. Join us for four exclusive music parties hidden in secret K11 MUSEA locations, featuring international DJs, artisanal coffees and sweet treats, and a refreshingly healthy vibe—each with its own unique theme and dress code.
Tickets for all events are being released in phases through the Social Club Series platform.
1) After Mall Hours: Run the Night
Enjoy exclusive access to K11 MUSEA after hours! Start with an adidas-led night run in Tsim Sha Tsui, then dance the night away at our private rave party with vibrant music!
Date: 19 Sep 2025 (Fri)
Time: 9PM – 12:30AM
Dress Code: Cool Runner
Supported by: adidas
[Get Tickets Now]
2) Yoga & Rave
Experience a rejuvenating yoga session with Mardi Mercredi as the golden hour transitions you into an energetic lawn party. Savor Mardi Mercredi's custom-crafted "Taboocha" alongside Fortnum & Mason's classic British biscuits in this seamless day-to-night celebration.
Date: 21 Sep 2025 (Sun)
Time: 2PM – 7PM
Dress Code: Pink Sporty
Supported by: Mardi Mercredi
* Participants will receive a Mardi Mercredi voucher for use at K11 MUSEA store, and each yoga class participant will also receive a K11 MUSEA exclusive umbrella, subject to terms and conditions.
[Get Tickets Now]
3) Coffee & Waffle Rave
Wake up naturally on weekends, rock a stylish Tennis Core outfit, and enjoy waffles, specialty drinks, and rhythmic music with like-minded friends in a cozy, hidden corner.
Date: 5 Oct 2025 (Sun)
Time: 9:30AM – 12:30PM
Dress Code: Tennis Core
Supported by: Wilson
4) Odyssey by the Sea
The grand finale unfolds as an unforgettable mini music festival atop the iconic Victoria Harbour skyline. Dance to upbeat music from international DJs hailing from Canada, Australia, and Korea, featuring Toronto's rising star DJ DCR Milda.
Date: 18 Oct 2025 (Sat)
Time: 3PM – 8PM
Dress Code: Jersey
Supported by: NBA ATELIER
Prepare for more excitement with premium sports brands HOKA and ON! They're bringing exclusive experiences that will continue the energetic atmosphere throughout October and November.

Introducing The Tree of Life Collection, featuring two extraordinary, limited-edition single malt Scotch whiskies by The Macallan crafted in homage to the enduring legacy of visionary Scottish artist Charles Rennie Mackintosh.
Recognising a shared devotion to creativity and craftsmanship, the two expressions – The Tree of Life by The Macallan and Art is the Flower – have both been meticulously crafted to honour the circularity of nature and draw inspiration from Mackintosh’s iconic 1902 stained-glass panel, ‘The Spirit of the Rose.’
The rarer of the two releases, The Tree of Life by The Macallan is a 46 Years Old single malt Scotch whisky. With only 112 decanters available globally, this rare expression will make its debut at the Gold Ball of K11 MUSEA.
Complementing this exceptional release is The Macallan Art is the Flower, a single malt Scotch whisky showcasing the exemplary art of whisky making.
This exclusive preview will take place from 4 to 17 September. Following this period, guests are warmly invited to continue their journey at The Macallan Room, located on the 5th floor of K11 MUSEA.
Date: September 4 – September 17, 2025
Opening Hours: 11am – 8pm
Location: 2/F, Gold Ball, K11 MUSEA

Known for craftsmanship and thoughtfully designed carry solutions, LOJEL introduces 2 new Cubo Lite sizes, now available at K11 MUSEA.
Introducing the New Cubo Lite Sizes
Building on the success and core ethos of the original range, the new evolved sizes exponentially enhance the Cubo line's range and adaptability. As more airlines install extra baggage check-in fees and accommodation wardrobes shrink, the need for more efficient carry-on solutions for commuters and travelers exponentially increases.
The two new sizes, Cubo Small Lite and Cubo Fit Lite, provide tailored alternative options between standard dimensions. They are more effortlessly mobile and neatly adapted to people's movements, whether across a city or the world. With intuitive compartments, lighter builds, and refined design, every detail ensures effortless movement.
KLUB 11 Member Exclusive
Enjoy HKD$300 off upon spending of HKD$3,500 for Gold Card and Black Card Members.
*Terms and conditions apply.
Location: 353, 3F, K11 MUSEA
Opening Hours: 11AM - 9:30PM

We are proudly announcing the officially opened of CR7® LIFE Museum Hong Kong at 6/F KUNSTHALLE, K11 MUSEA on July 7. As the first and exclusive attraction in Asia, we are bringing you a showcase of the football GOAT's LIFE (Legacy In Football Experience), which features his legendary career, an extraordinary collection of trophies, interactive exhibits, and a UR CR7 YouTube studio replica, as well as an official CR7® LIFE merchandise store and photobooth. In addition to this immersive experience, you're cordially invited to enjoy a VIP premium experience that includes a guided tour, access to the UR CR7 YouTube studio replica, and more. Reserve your one-of-a-kind VIP experience (limited availability on a first-come, first-served basis) through https://www.cristianoronaldo.com/life-museum-hk.
VIP Platinum Package Details (Total worth: HK$7,600)
Package validity: July 7, 2025 (Monday) onwards
Package price: HK$2,500
VIP Gold Package Details (Total worth: HK$5,900)
Package validity: July 7, 2025 (Monday) onwards
Package price: HK$1,500
Standard Ticket and Concession Ticket Entry Package Details:
Ticket validity: July 7, 2025 (Monday) onwards
1 Adult Ticket: HK$180
1 Adult Ticket and 1 Child or Senior Ticket: HK$330
2 Adult Tickets: HK$360
2 Child or Senior Tickets: HK$300
2 Adult Tickets and 1 Child or Senior Ticket: HK$510
CR7® LIFE Hong Kong Museum event details:
Ticket Dates: From July 7 2025 to 27 June 2026
Opening Hours: From 10 am to 10 pm
Address: 6F, K11 MUSEA, K11 Art & Cultural Centre Kunsthalle
[Get Tickets Now]