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K11 Event
From now [Closed from 20 Sep 2020 – 3 Oct 2020]
Long Time No See

Award winning French artist Neïl Beloufa’s first showcase in HK

Titled Long Time No See, this is the visionary French artist Neïl Beloufa's first showcase in Hong Kong. His work is present in numerous prestigious collection including the collection of Centre Pompidou, Paris Museum of Modern Art; New York, Sammlung Goetz; Munich and more.



Can algorithmic formulas predict our love dynamics?

The focal point of the showcase, the video and installation Life as Data from 2014 is part of a series of works which announced a lot of today's reality. In this video work, a group of French mathematicians attempt to predict the love dynamics of a group of Canadians through algorithmic formulas, a method now commonly used to track consumer choices and preferences, both online and offline. Since the pandemic, our life has moved further into the digital world, creating new systems and new hierarchies, a phenomena that Beloufa has always been interested in, with projects such as his recent website "screen-talk.com", adapted from a film originally shot in 2014, the Screen Talk series depicts a world with a precursory vision and an offbeat tone. Additionally, these projects are an exploratory look at a new model of producing artistic work with an online distribution with major partners such as K11 Art Foundation.



The artist works like an editor, splicing together snippets of film, and his works invite people to experience the realistic and virtual worlds with ease. This network of information is also valuable to better understand present society that has moments of instability. By weaving technological forces into an artistic context allows Neïl Beloufa to convey to a discerning public how much impact digital technology has on our daily lives and relationships. By engaging with digital technology as an exciting new Wonderland, than the artist’s conceptual artworks invites viewers to jump in and escape from reality.



This virtual tour can be accessed via the hyperlink below. Please take note that after clicking [ENTER] below, you will automatically be redirected away from K11 MUSEA website to a third party website (operated by Matterport, Inc., access of which is subject to their terms of use and cookies policy).



Enter the virtual tour here



Image courtesy: K11 Art Foundation

Art
Date
From now [Closed from 20 Sep 2020 – 3 Oct 2020]
Time
10:00 - 20:00
Location
6F & 7F, K11 Art & Cultural Centre, K11 MUSEA
More Details
$
Free
ABOUT
Neïl Beloufa

French-Algerian artist Neïl Beloufa (b. 1985, Paris) studied at École nationale supérieure des Beaux-Arts, Paris; The Cooper Union, New York and CalArts, California Institute of the Arts, Valencia, USA. Recent exhibitions include Venice Biennale, Venice, 2019; The Enemy of My Enemy, Palais de Tokyo, Paris, 2018; Projects 102: Neïl Beloufa, The Museum of Modern Art, New York, 2016; En Torrent Et Second Jour, Fondation Ricard, Paris, 2014; Superlatives and Resolutions, Mendes/Wood, São Paulo, 2014; Counting on People, ICA, Institute of Contemporary Arts, London, 2014; Production Value, Hammer Museum, Los Angeles, 2013; Les Inoubliables prises d’autonomie, Palais de Tokyo, Paris, 2012. His videos have been screened at the Toronto International Film Festival (2011); the International Film Festival Rotterdam, the Netherlands (2009, 2012, 2014); and the London Film Festival (2009, 2010, 2011), and he was awarded grand prizes at the 54th and 57th Oberhausen Kurzfilmtage in Oberhausen, Germany. Beloufa has received many other honours, including the Audi Talent Award, Paris (2011) and the Meurice Prize for contemporary art (2013).

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