JNBY+

Established in 1994, JNBY (Jiangnan Buyi) is an influential designer fashion enterprise. The company was listed on the Hong Kong Stock Exchange in 2016 under the stock code 03306 and is headquartered in Hangzhou, China. It principally engages in the design, promotion and retail of fashion apparel, footwear, accessories and home lifestyle products.
The brand portfolio encompasses women’s labels JNBY and LESS, as well as the men’s wear brand CROQUIS. Each brand focuses on a distinct niche consumer group and boasts an exclusive design aesthetic. Through its diversified and segmented brand matrix, JNBY is able to provide tailored products and services for consumers across nearly all age groups.