New flagship store in Hong Kong
In 1877 Silver Cross’ founder William Wilson invented the world’s first baby carriage. Today, Britain’s oldest nursery brand continues to honour the same traditions of supreme quality and craftsmanship with a range of modern prams, car seats, furniture, babywear and bedding. Trusted and loved by millions of families worldwide, Silver Cross products have been chosen by royals and celebrities for more than 140 years.
Visit the store to see the world’s oldest surviving baby carriage, crafted by William Wilson in 1878!