In 2025, coinciding with Cristiano Ronaldo's legendary 40th birthday, we are proudly announcing the grand opening of CR7® LIFE Museum Hong Kong at K11 MUSEA in July, along with limited VIP package promotions. As the first and exclusive attraction in Asia, we are bringing you a showcase of the football GOAT's LIFE (Legacy In Football Experience), which features his legendary career, an extraordinary collection of trophies, interactive exhibits, and a UR CR7 YouTube studio replica, as well as an official CR7® LIFE merchandise store. In addition to this immersive experience, you're cordially invited to enjoy a VIP premium experience that includes a guided tour, access to the UR CR7 YouTube studio replica, and more. Reserve your one-of-a-kind VIP experience (limited availability on a first-come, first-served basis) through K11experience.com.

VIP Pre-Opening Package Details (Total worth: HK$8,800)
Package validity: July 5, 2025 (Saturday) to July 6, 2025 (Sunday)
Package price: HK$4,000

VIP Platinum Package Details (Total worth: HK$7,600)
Package validity: July 7, 2025 (Monday) onwards
Package price: HK$2,500

VIP Gold Package Details (Total worth: HK$5,900)
Package validity: July 7, 2025 (Monday) onwards
Package price: HK$1,500

Standard Ticket and Concession Ticket Entry Package Details:
Ticket validity: July 7, 2025 (Monday) onwards
1 Adult Ticket: HK$180
1 Adult Ticket and 1 Child or Senior Ticket: HK$330
2 Adult Tickets: HK$360
2 Child or Senior Tickets: HK$300
2 Adult Tickets and 1 Child or Senior Ticket: HK$510

KLUB 11 members can also enjoy HK$2,800 K11 MUSEA shopping and dining privileges when purchasing tickets on K11experience.com!

CR7® LIFE Hong Kong Museum event details:  
Ticket Dates: From July 7 to September 30, 2025  
Opening Hours: From 10 am to 10 pm  
Address: 6F, K11 MUSEA, K11 Art & Cultural Centre Kunsthalle  

[Get Tickets Now]

NBA Player KYLE KUZMA and NBA ATELIER launch an all new collaboration series for this season! Inspired by Kuzma's iconic dressing style in the players' tunnel during the NBA games, the series meticulously replicates a fashion-tech style full of Kuzma's personal characteristics.

And the unique style tells an incredible story: Kuzma's childhood life forged his persistent spirit, inspiring him to strive valiantly towards the peaks of life. From Flint to Milwaukee, every step of the leap was inseparable from his mother's unconditional love and Kuzma's own indomitable will. The toy hoop that Kuzma's mother, Kari, bought for him became the starting point of his love for basketball. "Mom, I will change our lives through basketball" became Kuzma's lifelong pursuit.

The series features outdoor tech elements that are skillfully integrated into men's and women's designs, paired with a colour combination of black and purple, showcasing the casualness of trendy dressing with the practicality of outdoor tech.

The overall colour scheme is how Kuzma pays homage to his hometown. Dominated by his favourite purple and military green, the design is inspired by the dense forests and valleys of Flint, which have become famous because of Kuzma. It is combined with tie-dye techniques and vintage prints, with the addition of handwritten American-style fonts "FLINT". The integration of basketball elements depicts a boy who regards this sport as the most solid haven.

We sincerely invite you to visit K11 MUSEA and explore the NBA ATELIER x KYLE KUZMA Collaboration Series.

Location: Shop No,326B on Level 3, K11 MUSEA
Opening Hours:
Mon-Fri:11:30-21:00
Sat-Sun&PH:11:00-21:30

British artist Philip Colbert’s newest work, THE LOBSTER PAINTER, and five signature lobster sculptures transform K11 MUSEA into a vibrant hyper-pop world. With the aim of bringing art to the community, the artworks are presented by K11 Art Foundation (KAF) and merge art, technology, and accessibility. The monumental artwork, THE LOBSTER PAINTER, is a collaboration between Colbert and Co-Museum, and is a striking 7.5-metre-high steel sculpture on public view from today till 13 May 2025.

Five of Colbert’s signature lobster sculptures will also be on display inside K11 MUSEA until 13 April. Four of them — Lobster Flower, Lobster Fountain, Lobster Totem, and Daydreamer — will be located at the MUSE EDITION. The fifth sculpture, Lobster Soup Can, can be found at the entrance next to Koncierge, further expanding Colbert’s lobster takeover of Hong Kong.
 
THE LOBSTER PAINTER:
Date: from now until 13 May 2025
Location: G/F, Promenade, K11 MUSEA
Opening Hours: 10AM - 10PM
 
Five of Colbert’s Signature Lobster Sculptures:
Date: from now until 13 April 2025
Location: Muse Edition Atrium & Entrance next to Koncierge, G/F, K11 MUSEA
Opening Hours: 10AM - 10PM

Saint Laurent exclusively launches its flagship store at K11 MUSEA - a two-level grand space crafted with creative director Anthony Vaccarello’s harmonious aesthetic with a vintage touch. Featuring floor to ceiling windows facing Victoria Harbour, a black wood staircase and marble furniture, the flagship store is a tasteful art piece to discover.

Join us and explore Saint Laurent’s exclusive styles for K11 Musea and enjoy an immersive luxury experience!

Location: 111B, 111C & 111D, 1/F, K11 MUSEA